GAM banner format

Set up Google Ad Manager (GAM) so the Experiences SDK can serve a 320×50 display banner from GAM, without a WSC Sports creative template.

To set up display banner ads:

Go to https://admanager.google.com, log in, and open Delivery > Creatives.
Select New creative and choose Image as the format.
Set the creative size to 320×50 pixels. Upload a static image (JPEG, PNG, or non-animated GIF) and complete the required fields (name, destination URL, and landing page).
Open Delivery > Orders, create a new order, and add a line item to that order.
For the new line item, choose the display type.
Complete the required line item fields. Use size 320X50.
Open the line item and attach the creative from the earlier steps.
Create an ad unit: under Inventory, open the ad units page and select New ad unit.
Complete the required ad unit fields. Use size 320X50.
Link the line item to the ad unit: open the line item, and under Targeting, select Inventory and choose the ad unit.
Create a mobile application tag for the ad unit you use with the Experiences SDK. Open the ad unit, select the Tags tab, create a Google publisher tag for video and audio, and choose Google IMA SDK.
When the tag is ready, it should look like the example below. Share the tag with WSC Sports when you configure the campaign.