GAM MCM connection

Connect your Google Ad Manager (GAM) inventory to WSC Sports through Multi-Customer Management (MCM) so WSC Sports can help manage ad delivery for your Experiences integration.

Step 1: Provide account information

1. Provide the email of a GAM admin who can approve the request.
2. Provide your GAM network code:

   • Find it in the top-left corner of your account, below the account name.

   • Or go to Admin > Global settings > Network settings and copy the network code.

     

Step 2: Accept the MCM invitation

1. WSC Sports sends you an MCM invitation to link your account.
2. In GAM:
   1. Log in to Google Ad Manager.
   2. Open Admin.
   3. Select Multi-Customer Management.
   4. Find the invitation from WSC Sports and click Accept.

Step 3: Update ads.txt or app-ads.txt

After you approve the connection, WSC Sports sends GAM account details to add to your ads.txt or app-ads.txt file.

• Add the entry to the root folder of your website or app ads file.
• Example format: google.com, pub-0000000000000000, RESELLER, f08c47fec0942fa0